What is the One Funnel Away Challenge?
Russell Brunson, the founder of Clickfunnels, interviewed people who have generated over a million dollars with a single sales funnel, selling a single product or service.
The question he asked them was:
What would they do today with all the knowledge they’ve gained if they had no money, no business, no name, no fame, no social networks, no emails if they had nothing?
It’s a simple challenge, but the results are anything but. You can do it at any time and place, and it’s the idea of doing something outside your comfort zone.
It’s hard to get motivated when you have a goal to accomplish in a certain amount of time and don’t want to fall back into the old routine.
If you’re looking to increase sales or grow a business, you’ll find in my One Funnel Away Challenge review that the training gives you some ways to accomplish that goal.
Because of this, the OFA provides 30 simple action points for building an online business from scratch. Each day, Russell Brunson, Julie Stoian, and Stephen Larsen will teach you new skills by breaking down complex topics into smaller tasks you must accomplish to move forward.
At the end of the 30-day program, you will have all the keys to create your first high-profitable sales funnel with your product.
Who Is Russell Brunson?
Russell Brunson is a world-renowned marketing expert, the creator of ClickFunnels and multiple training like the Perfect Webinar Secrets or 5 Day Lead Challenge.
This company assists thousands of entrepreneurs in starting and growing their businesses online through an easy way to create beautiful sales funnels.
His marketing-oriented publications have sold over 250,000 copies, and he popularized the sales funnel concept.
More than 200 entrepreneurs have become billionaires thanks to Clickfunnels, Russell Brunson’s training, and hard work. They are members of the “Two Comma Club,” an extremely exclusive club, and he went to them to build the One Funnel Away Challenge training.
Moreover, Russell Brunson is one of my favorite marketers because he’s always been transparent about his sales tactics.
He knows what works or not for him, and he’ll show you how to do it too.
One thing I love about his products is that they’re designed to help people build real businesses online. They don’t just sell you a bunch of “stuff.” Russell’s entire brand is built around helping people make money doing things they enjoy.
Who can profit from the One Funnel Away challenge?
This challenge is for those who:
- are ready to invest time and effort into their businesses.
- already have an online business but are lost for their product launch.
- already have an affiliate business and want to increase its sales.
- want to build a product or service that will generate consistent income streams.
- want to develop a successful funnel that converts visitors into customers.
- want to take action and change things around in their business.
Don’t take the challenge if…
This challenge is not for who:
- expect to have a done-for-you system at the end of the OFA
- are not committed to putting in the work to succeed
- doesn’t want to create a product
Let’s dive into the Pros and Cons of this 30-day challenge now.
The One Funnel Away Challenge pros
It is one of the most exciting online marketing challenges ever. Find out why below.
✅ Perfect for a complete beginner
With it, you’ll learn how to build your funnel step-by-step, test different variations, and optimize every single element of your funnel.
You’ll learn to ensure that each piece of your funnel converts well and that your entire funnel works together seamlessly.
It will teach you everything you need to know to run a successful funnel.
✅ OFA support and bonuses
When you sign up for the challenge, you will receive thousands of dollars of materials that you won’t be able to find elsewhere!
The knowledge is shared through books, audio, and video, making it easy for everyone to follow the content!
Furthermore, you will be able to start networking with other challenge members. It can be a fantastic opportunity and doors opening for us!
✅ OFA framework
The framework of the One Funnel Away Challenge is genuinely genius.
There is a logical flow to each step that makes the course super easy to follow, especially for beginners when you don’t have a clue about funnel marketing.
Russell has many systems to prevent them from getting stuck in the typical areas where people get stuck.
So this is ideal for you if you are new to the scene.
✅ Be taught from world-class digital marketers
The course is offered by three experts whose credibility has been established for a long time. Russell Brunson, Julie Stoian, and Stephen Larsen are their names.
Julie Stoian is a specialist in digital marketing. She is presently an executive partner at ClickFunnels and vice president of marketing.
She is the founder of several well-known companies, including Funnel Gorgeous. Thousands of entrepreneurs have benefited from her coaching and guidance in developing their skills and strategies for making their businesses profitable.
Stephen Larsen is also a marketing coach that specializes in sales funnel design. He is the active and entertaining OFA trainer and helped create the Two Comma Club. During the 4 weeks of the OFA Challenge, he will live daily!
It’s one of the best and most thorough courses I’ve ever seen on how to create profitable funnels without spending thousands of dollars!
✅ Come with a 30-day money-back guarantee
Russell Brunson is confident in his One Funnel Away Challenge because it has been proven effective over and over again.
He knows how much potential there is in each person who takes action. And he wants to help people unlock that potential.
He’s offering a very generous money-return guarantee.
If you don’t find success within the first 30 days, you can request a full refund. That means you risk nothing.
Just sign up today and start making progress toward your goals.
The One Funnel Away Challenge cons
The OFA Challenge promises to teach anyone how to build a profitable funnel within 30 days. But does it deliver on its promise? Let’s take a look.
❌ Overwhelming information
The information covered in the course is quite extensive, especially for someone who has never used any software before and has started from scratch in the digital marketing world.
However, if you write down the information and digest it slowly, you shouldn’t have any issues with it.
❌ If you miss a day, you miss a lot!
You must commit to attending each session to get the most out of this challenge. The course cannot be done on your own schedule (the aim is to take action right now).
If you decide to skip just a few training courses to enjoy your weekend, you will get behind and fail.
This course will need a significant time commitment from you over a brief time (about 30 days). But in the end, it will be worth ten times as much.
The point of the OFA challenge is to take action immediately, so don’t miss that!
❌ Hidden costs
Since the OFA challenge costs only $100, there is a catch…
Russell is constantly pushing you to use ClickFunnels. It is optional, though, and there is no need to invest in ClickFunnels if you don’t have the money, for example.
Learning how to use the software correctly, mastering its best practices, etc., involves a lengthy learning process.
There’s a big learning curve in mastering the software, knowing the best practices to use it correctly, etc.
Personally, I use Systeme io. I have written a review here on this completely free alternative to ClickFunnels, autoresponder…
It’s a good alternative also for your beginner’s needs.
The One Funnel Away Challenge will help you build and launch a sales funnel, whether you’re just starting out or looking to take your business to the next level in just 30 days!
What you get with the OFA Challenge
The One Funnel Away Challenge training includes a variety of materials and resources, including:
The OFA Challenge is made up of four challenges spread out over four weeks.
The first week is a warm-up that will get you ready for the rest of the challenge.
You will receive daily links to your inbox for the following four weeks. Because the classes are logical, you must follow the program chronologically.
Following the training sessions, there are also requests for action. This allows you to put everything you’ve learned into practice.
Russell’s mission videos
Russell Brunson is one of the most successful marketers out there today. But even though he’s built a massive business, he still gets asked about how to start up a funnel or make money online daily.
So, he thought it might be helpful to put together some videos where he walks you through exactly what he does when building funnels for his business and clients.
So, during 30 days, Russell will give different tasks to simplify your funnel-building process.
Julie Stoian and Stephen Larsen coaching videos
As mentioned before, Julie Stoian is a 7-Figure entrepreneur who will teach you the exact step to apply Russell’s advice.
You’ll discover step-by-step instructions on setting up your funnel system to generate leads, qualify prospects, move customers down the conversion path, and turn those leads into customers.
Stephen Larsen, a former Lead Funnel Builder at ClickFunnels who has built over 500 high-converting sales funnels, will conduct daily group calls to tell you precisely what you need to hear!
And most importantly, you’ll receive ongoing guidance every step to ensure that you succeed in building your business from scratch.
Private Facebook Group
You’ll also get access to a private Facebook group where you can ask questions, share ideas, and learn from other people who’ve been successful with funnels.
One Funnel Away Challenge breakdown
You’ll get a complete overview of the One Funnel Challenge structure in the following part!
Pre-Training week — Working on your beliefs
It’s the most important to start the challenge with the proper mindset!
Without a winning mindset, you will quit the challenge and leave the challenge before completing the first week!
Our beliefs determine everything when it comes to business. Our limiting beliefs can destroy all the work we have put into our business without noticing!
This pre-challenge aims to help entrepreneurs overcome the belief block that keeps many people from achieving what they want out of life.
Once you have set up your mindset, it’s time to move on to the first week of the challenge.
Week 1 — Hook, Story, Offer
In short, you will learn the basic online selling concepts: how to grab your audience’s attention.
Online marketing is about perception, and you need to understand that it’s about how you are perceived.
To succeed, you must make sure that people perceive you as valuable. This is why we say that three things matter most in online marketing: hook, story, and offer.
Russell explains everything with the hook, the importance of storytelling, and how to create a compelling offer.
The hook is what makes people want to read more. The story is what keeps them reading. And the offer is what convinces them to buy.
People don’t care about what you do; they care about what you give them.
They don’t care how much money you spend; they care about whether you help them solve a problem.
They don’t care how many hours you work; they care about whether those hours add to something meaningful.
If you focus on providing value, you will build trust and credibility. When people feel like they are getting something out of a relationship, they are far more likely to stick around and pay more for what they receive.
Russell teaches you these during the whole week.
Week 2 — Your Hooks and Story
When we come to sales copy, copywriting is the most important aspect!
During this week, they’re talking about creating emotion with your stories.
They’ll talk about what makes good storytelling. What are the things you need to look out for when writing a story? How do you make sure your story is emotionally engaging? And most importantly, how does this help you sell stuff online?
Week 3 — The Funnel
Once you get a compelling sales copy, it’s time to get a profitable funnel!
The funnel is a process that converts leads into customers. In marketing, we often use the term “funneling” to describe how we move people through our sales pipeline.
But what exactly does the funnel look like? And why do we care about building one?
They will answer all these questions during the third week. You will see how to create a sales page, sequence pages, one-time offers (OTO)…
Week 4 — Make it rain
After creating your online sales funnel, it’s time to fill it with traffic! You are about to discover the different types of traffic and ways to get traffic to your offer!
Week 5 – The next 90 days
Now is the perfect time to start planning out your next 90 days. In Week 5, they covered some basic questions about your current sales process. It will help you to determine what content you have to create to attract even more people to your offer!
One Funnel Away Challenge bonuses
These training and coaching videos are worth at least $2,000, if not more, and they’re all you need to get started creating your funnel.
As a good salesman, once you sign up, you will receive a “challenge kit” full of materials and resources (if you choose to pay for a delivery, everything is online).
A hard copy of the workbook
Even if you don’t refer to your written notes again, studies have shown that writing them down improves your memory than taking digital notes.
This applies to both students and professionals. One study found that people who took handwritten notes scored better on exams than those who used computers or laptops to jot down notes.
Why might surprise you: When we write things down, it forces us to commit our thoughts to memory.
By physically holding onto a piece of paper, we ensure that the information stays there long enough for us to absorb it. And while we do this, we engage our brains in a different way than typing into a computer, and we tend to focus on the words rather than just the inputted data.
So, you can use the binder for the OFA Challenge to go along with the 30 days of training. It contains a task checklist for each daily action, and it also has a section to share your thoughts and links to videos on each mission.
30 Days hardcover book
The 550-page “30 Days” book provides the specific strategy of the 30 members of the Two Comma Club (ClickFunnels members who have made over $1 million), who explain how they would start their online business from the ground up.
You get access to 30 blueprints for building a million-dollar business in one place.
MP3 player with all the recordings
An MP3 player contains Russell Brunson’s daily coaching audio recordings and Stephen Larsen’s live coaching calls.
You’ll have over 40 hours of audio on your MP3 that you can conveniently listen to anywhere. Convenient when you go to the gym, for example!
Complete access to 30 Day interviews
Exclusive interviews with 30 members of the Two Comma Club are available at any time.
They go into great detail about how they could make $1 million apiece using only one tunnel. Detailed videos go through each member’s strategy, sales funnels, and traffic acquisition in great depth.
One Funnel Away Challenge results
It is one of the most popular programs out there because it works. This challenge is for you if you want to learn how to do what you love while making money.
You’ll find out exactly how many people have done what you want and how much money they’ve earned.
Here’s just some of what people have gotten from the OFA Challenge:
Pay Off All Their Student Debt
Doug Boughton did something he never thought possible. He paid off $30K in student loan debt in less than 2 months. His story proves that anyone can achieve anything if they put their mind to it.
Quit Your Job & Start Making Money Online
After listening to me talk about the One Funnel Away Program, Paul realized he could make money online without having to work another day in his life.
He already earned over $10k monthly, which changed everything for him. He now lives his dream life and makes enough money to travel worldwide.
One Funnel Away Challenge pricing
It costs only $100 to access the OFA Challenge and all this invaluable knowledge!
As said before, you will receive Russell Brunson’s massive book with all the plans of the 30 members of the “Two Comma Club”, who were asked what they would do to rebuild their business if they had lost everything.
Moreover, if you decide to get the physical copy, you will have to pay the shipping fee of $19.95.
You have really no risk in trying out the One Funnel Away Challenge, thanks to the 30-day money-back guarantee.
The One Funnel Away Challenge will help you build and launch a sales funnel, whether you’re just starting out or looking to take your business to the next level in just 30 days!
Let’s wrap up my One Funnel Away Challenge review
Of course, I recommend it!
You’ll find some gold bars to help you start or build your business. What I enjoy best about the training is its transparency, and Russell Brunson does not offer us a fantasy, which is crucial.
You must ensure that you have enough time each day to complete the training for the next 30 days, as it is difficult to catch up.
However, the content of the 500-page book alone is worth more than the $100 you’ll pay! Furthermore, if you can sell the training to only one individual, you can recoup your initial cost.
We’re at a high level with OFA, and I only have one piece of advice: go for it! If you want to have it all, you must take action! What you can receive with this money is incredible!
As I said, 5 months later, I have made over $50k! Thanks to this training, I have new beliefs now, and I know I can do anything! Moreover, they give you technical advice and help you understand all the critical elements of a marketing strategy, which is a huge asset of this training.
One Funnel Away Challenge FAQ
Is the OFA Challenge legit?
The OFA Challenge isn’t just another online marketing “guru” selling overpriced ebooks.
This legitimate training program will teach you how to build a profitable product launch funnel, and you’ll learn the exact steps you need to take to make sure you’re building a successful offer that people want to buy.
Moreover, the challenge is conducted by Russell Brunson, the most successful online marketer!
So yes, the One Funnels Away Challenge is a legit training program.
How much is the One Funnel Away Challenge?
The OFA challenge only costs $100 with a one-time payment.
How long is the OFA Challenge?
It takes 30-day to complete the OFA Challenge, in which you learn how to create and launch your first profitable sales funnel!
What is the One Funnel Away Platinum?
The One Funnel Away Platinum package includes the 30-day challenge and 6 months of ClickFunnels Platinium (costing $297/month), which allows you to create unlimited funnels and follow-up funnels.
What is a sales funnel?
A sales funnel is a series of steps leading potential buyers to become customers. You can think of it as a path people follow to purchase something from you.
Sales funnels have been around for years, and it has gained a lot of traction over the past few years due to marketers and online businesses’ adoption of the term “funnel”.
The reason why it has become so popular is that it works.
What are the benefits of a sales funnel?
If you want to make money from home, then you need a plan. A good plan will help you achieve success faster, easier, and cheaper.
An online sales funnel is the blueprint for your online marketing strategy. It is a step-by-step guide that helps you build a relationship with potential customers.
The goal of a sales funnel is to turn visitors into buyers without distraction. In other words, it is about getting people on your email list.
And once you have them on your list, you can send them regular messages that provide value and keep them engaged.
You can use a sales funnel to promote anything from physical to digital products. But it is handy for promoting ebooks because it allows you to offer free information to people while building credibility and trust.
Does the OFA Challenge have an affiliate program?
Yes, you have the opportunity to affiliate with the OFA challenge. You can also use it to recover your investment from the beginning because the commission is 100%.
So, your training will be reimbursed if you manage to sell just one program!
Can I get a refund for the One Funnel Away Challenge?
They are currently offering a 30-day money-back guarantee, no question asked! You have to send an email to ClickFunnels support.
Is the One Funnel Away Challenge worth it?
I’ve been asked often over the years whether the One Funnel Away challenge is worth the cost.
So, to join the OFA Challenge, you must spend $100.
Compared to what you will learn inside, it’s a ridiculous fee! I can assure you that by the end of the challenge, you will have to turn this $100 into multiple ones! This training is supercharged with golden nuggets!